Directive: Simplicity
Volkswagen is a master of simple ads. They are clean and to the point, with little to no text, but you always understand the message. I wanted to create something for Volkswagen that encompassed that simplicity and conveyed Volkswagen’s movement towards greener technology. I had the idea of making a Beetle out of organic materials: wood, flowers, grass, sticks, leaves, and rocks. I feel that this conveys the message that Volkswagen has a concern for the environment and is also a small nod to the hippies that used to drive the Beetle.
The Creative Marathon 
I really like how you drew your idea here! Although i really hope they dont come up with a wooden/flowery-made car. I do get where your idea comes from and think its wonderful. I try to do the same thing with my posts. Well done!
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